Why did Microsoft hype Halo so much?

Why did they choose Halo 3 to be the one to be hyped up? Was it because it was pretty much the symbol of the Xbox 360? Was it because the fans wanted it to be hyped up? Or was it just the fans themselves that hyped it up? They already knew it was going to be a best seller, so what was with all the halo 3 slurpies and Gamefuel and other stuff?

Pretty much I’m just asking why Microsoft gave it so much hype when they new it was going to sell amazingly well in the first place.

Money.

So it could sell millions. Probably wouldn’t sell as beastly as it did if over $200 million wasn’t spent on marketing.

To milk the franchise for all that they could.

Rise of Shinra

Fans and media hype played a bigger part IMO.

p. moore said it was guna be the biggest launch in entertainment history

P. Moore wrote: p. moore said it was guna be the biggest launch in entertainment history

Not to mention all the Halo brand merch that Microsoft produced. I mean, slurpies, mountain dew, key chains, pins, I’m surprised I didn’t see Halo themed stationary.

Rise of Shinra

One word; Micro$oft



They do it for the cash. They know they’re going to sell alot, so why not make some merchendise?

dont they do that with final fantasy tho?

ya know the potion drink
the key chains
the action figures
soon to be trading cards

lol we don’t notice it but they are just as bad

Know Final Fantasy pretty much gets all that from 3rd parties, kind like Pokemon and Mario. MS has to pay for its publicity on Halo. Already big franchises for awhile like FF, Mario, and Pokemon, get all this made through partnerships already or just 3rd parties looking for cash ins. Halo isn’t as big as those to be able to get that.

lol ms u fail

Know its just Mario, Pokemon, and FF have been huge franchises for a numerous amount of year. So long that their names are household names, mainstream ya know.

The Game Fuel and whatnot weren’t creating hype for the game.

They were leeching off it. The fans hyped it. They all expected something epic since it had been made clear that Bungie was done with good old MC.

And now that Bungie is separate from MS, and MS owns the rights to Halo, it looks like Halo’s done for good. Microsoft isn’t dumb enough to ruin their top franchise by letting another developer tinker with it.

Bungie, however, has Marathon to fall back on, so we’ll probably seeing some Marathon in the near future.

P. Moore wrote: soon to be trading cards

You’ll have me to thank for that.

Rise of Shinra

Cid wrote:

P. Moore wrote: soon to be trading cards

You’ll have me to thank for that.

Over_Lord92 wrote:

Cid wrote:

P. Moore wrote: soon to be trading cards

You’ll have me to thank for that.

You don’t even know what we’re talking about.

Rise of Shinra

Zucas wrote: Know its just Mario, Pokemon, and FF have been huge franchises for a numerous amount of year. So long that their names are household names, mainstream ya know.

Well those are much older.

But additionally, there’s a LOT more games in those franchises. That and it can appeal to a wider variety, from hardcore gamers to the casual player.

Halo tends to lean towards either hardcore gamers or annoying 8-year olds. (Seriously, why is everyone on Xbox Live 8? ; )

Cid wrote:

Over_Lord92 wrote:

Cid wrote:

P. Moore wrote: soon to be trading cards

You’ll have me to thank for that.

You don’t even know what we’re talking about.

Uh... Sure I do

Over_Lord92 wrote:

Cid wrote:

Over_Lord92 wrote:

Cid wrote:

P. Moore wrote: soon to be trading cards

You’ll have me to thank for that.

You don’t even know what we’re talking about.

Uh... Sure I do

no you don’t. fuck off and join ur own little, secret i know what he means, conversation

Explain it to me than.